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How to Start Your Own Web Design Business

Ask yourself “Why?”

No seriously. Ask yourself why you want to do that. As I just finished to say, start a web design business is hard work. Make no mistake, the fruits of your labor are worth so worth it. But you must clearly define your goals and objectives. When you’re stuck in a line of code, or have to deal with a demanding client who has no idea what he wants, or should still refuse another social invitation to a deadline, you will see exactly why you ” re doing this in the first place. This will keep you motivated and consistent. For me, I wanted to create a company independent online location that allowed me to spend more time doing the things I love. To do this, I had to keep my life simple and earn a modest income. After extensive research, it became clear that manage my own web design company would allow me to do just that.

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Find your niche

You’ve probably sick of hearing this cliché beaten to death. But do you know why this is repeated so often? Because it is 100% true. This is particularly the case in the web design industry. Web design is incredibly crowded. The competition is fierce. Worse, many people have had negative experiences with web designers. For some, just hear loud “design a website” to coat their molasses brain. How many times have you received a phone call or an English email from India trying to sell you web design? For some it is the first thing that comes to mind when someone starts talking about Web site design with them.

Between intense competition and negative associations with your work, you’re going to have work to do. It is not enough just being a “web designer”. What makes you different? Why are you special? What do you offer that nobody else does? Answering these questions will help you create your own little piece of the massive pie web design. In seeking my own web design niche, I discovered that everyone quoting websites “beautiful”, “professional”, “reactive” and “affordable”, essentially no selling fast web design. That was my ticket. I built my whole business around this simple premise. While most designers take weeks or months, I can create your website in just days.

Establish your brand

You know what I call this web design company specializing in the design of fast websites?

Logo

If you have money, do you by a professional graphic designer. But if you have nothing in the piggy bank, like me, you can create your own logo. Make sure your logo will look great no matter where it is placed. (Such as social networks, for example)

Color guide

Choose two or three colors that will be the heart of any brand. These will be used in everything from your logo to your website, through your marketing materials and everything else.

Slogan/tagline

Make simple but catchy.

Mine? Fast and affordable web design. Guaranteed.

Voice/messaging

Maybe you have found it a little confusing. You need to consider your brand as a person. What are the values of this person? Likes and dislikes? Strengths and weaknesses? Speech style? Age? Sex? It is important to consider your target audience when developing the messaging of your brand. If you speak to the crowd of 60 or over, then they will not want to listen to punk wearing hats, cappuccino, the Snap chatting punk like you.

Register your domain name

Now that you have found the name, trademark and logo of a business, it’s time to register your domain!(Note: some people like to check and see if their preferred domain name is available before choosing a business name, you can reverse the order of steps 3 and 4 if you are one of them)

Pick the right website design tool

There are so many creative tools from different websites nowadays. I’m sure you’ve heard about. Some of the most popular options.

  • Weebly
  • WordPress
  • Shopify
  • Squarespace
  • Wix
  • Jimdo

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